The Latest
August 12, 2024

Building a Badass Brand from Bachelorette Parties

The Latest
August 12, 2024
August 19, 2024

Bring Experiences to your Party – Not Things

Batch is built entirely around partying, so why would we go for the buttoned-up image so many of our competitors rely on? That mindset is exactly why our founder and CEO, Mike Petrakis, is pushing for relatable content by our customers, for our customers — drunk cigarettes on your bachelorette party and killer bachelor party hangovers included.

Recently, Mike had the chance to sit down with Bryan Elliot and record an episode of Behind the Brand podcast. You’ll learn that cutting-edge has been a theme throughout Mike’s grassroots business ventures as he consistently opts to build businesses from scratch. Like any entrepreneur, crafting the right selling strategy has been crucial in his success.

“When people think about Batch, they’ll recognize that this is a fun, irreverent, out there brand — and not a lot of people are willing to put themselves out there in a silly, ridiculous way like I am.”

Throughout 2024 marketing the fun has come from sending party-goers out to document their real bachelorette, bachelor and even birthday party experiences with Batch and share the fun with our audience across all channels. Whether that means showing our audience where they can get drunk on a Nashville Party Bus or snapping some truly wild videos from an at home Hibachi dinner, we know our customers wanna see those firsthand looks to ensure they’ll have the best time possible when they book a Batch experience.

How Batch was Built into a Party Planning Platform

This “embrace the chaos” philosophy our brand relies on makes perfect sense when you get a full scope of Mike’s career, all of which has been based off of founding and building companies that market lifestyle and leisure. For more behind-the-scenes insight into Mike’s business ventures and how they’ve influenced the Batch’s success in the group travel industry, listen to the full conversation on Behind the Brand with Bryan Elliot.

“We asked ‘Where is the biggest opportunity that no major technology has addressed?’ and we said the party experiences space. I wanted to solve group travel by creating an app that can plan a party from start to finish — invite your friends, figure out what you wanna do, put together an itinerary, and split up expenses.”

Not only does the Batch platform take celebrations to the next level with 3,000+ experiences for an unforgettable party - think stunning yachts, bar crawls, party buses, private chef dinners, spa days and more - but Batch also offers exclusive group pricing and promotions to make sure you’re getting the best deal.

Batch— The Ultimate Platform to Plan Experiences for an Unforgettable Party.

Batch is where the bash is. Whether it's a bachelorette party, girls trip, birthday party, or your fiance’s bachelor party, we’re here to make planning and booking easier. We provide the best party services to turn your party into an unforgettable experience. From water activities and party buses to live shows, dining, and health and beauty treatments, you get everything in one place. Enjoy pub crawls, party bus tours, game night with the cocktail cowboys, and much more!

We can help you plan your special event in some of the best bachelorette party destinations like Arizona, Nashville, Texas, Florida, and California. For the ultimate party experience, there’s nothing better than Batch. Download the app for free!

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Bachelorette party planning made easy.
BACH is the #1 app for bachelorette party planning and booking experiences.
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Bachelorette party planning made easy.
BACH is the #1 app for bachelorette party planning and booking experiences.
Browse Experiences
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