Most vacation rentals feel like someone else's house with a lockbox on the door. GQ set out to build the opposite: homes designed and marketed with the same care the founders put into their very first listing, now scaled across more than 42 luxury properties throughout South Florida. Here's how a single Airbnb turned into one of the region's go to names for group getaways.
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It started with one house. The founder and his wife, Jess, listed their own home on Airbnb, she reimagined the interiors into something guests would actually remember, he handled the photography, video, and marketing to get it in front of the right people, and the listing took off. That is the entire origin story of GQ, and it is why the brand still carries both of their names today, G for Garcia, Q for Quintero.
What began as a side project turned into a full portfolio. GQ now manages more than 42 luxury properties across South Florida, plus a handful of standout homes in other destinations, running the business as a boutique short term rental management and concierge company rather than a faceless property manager. The same instinct that made their first home a hit, design paired with marketing, is baked into every property they take on.
Most GQ homes are sized for 10 or more guests, which makes them a natural fit for bachelorette trips, milestone birthdays, family reunions, and any group vacation where everyone actually wants to stay together instead of splitting into separate hotel rooms. Their concierge team goes beyond the house itself, arranging yacht charters, private chefs, transportation, decorations, and activities, so the property becomes the starting point for the weekend rather than just a place to sleep.
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