Planning and Budgeting
Trends & Inspo
May 21, 2026

The French Quarter Shop That's Been Making New Orleans More Fabulous Since 1997

Planning and Budgeting
Trends & Inspo
May 21, 2026
May 21, 2026

How It Started

Marcy Hesseling had a crazy idea almost thirty years ago. She was in San Francisco, she thought it just might work in New Orleans, and she moved to the Crescent City to find out. The idea was an emporium: glittery makeup, faux eyelashes, and wow-worthy custom wigs. The kind of place that didn't exist anywhere else.

She was right. Fifi Mahoney's — now Fifi's Custom Wigs — opened in 1997 and never looked back. Over the years the shop has wigged Mardi Gras krewes, fashion shows, celebrities, drag performers, burlesque artists, costume groups, and an extraordinary range of regular people who just wanted a little more flair in their lives. Marcy once created a Hawaiian-themed wig with flowing lava. Another was built around the Bates Motel. A Marie Antoinette piece topped with a giant birthday cake was among her personal favorites.

In 2024, Tommy O'Donnell and Neil Ard took over from Marcy with a clear intention: keep the glam and glitter exactly as the shop has always delivered it. The fabric of what Fifi's is hasn't changed. It's just in new hands that love it just as much.

Party planning

all in one place

4.8

700k

parties planned

Party planning

all in one place

Get the app

Build a shared itinerary

for everyone to follow

Party planning

all in one place

Get the app

Book exciting experiences

for your group

Party planning

all in one place

Get the app

Party planning

all in one place

Launch group polls & chat

with your crew

Party planning

all in one place

Get the app

Party planning

all in one place

Keep track of expenses

among the group

Party planning

all in one place

Get the app

Party planning

all in one place

What Actually Happens Inside

The visit is an experience before it's a purchase. Guests try on wigs — multiple wigs, usually — while the staff helps them explore, hypes them up, and talks them through custom options if the right look isn't already on the shelf. Every wig purchase includes a fitting with a trim or adjustment so the finished look is exactly right.

Custom orders are open: bring a wild idea and the team brings it to life. Want a wig sprayed in Mardi Gras purple, green, and gold? Done. Want something that's never existed before? That's the fun part.

Beyond wigs, the shop carries cosmetics, jewelry, headpieces, and accessories in the same spirit — everything calibrated for people who want to look extraordinary rather than ordinary.

Reviewers consistently call out the energy of the staff as part of what makes Fifi's special. One visitor described the team hyping her up through multiple try-ons with pure joy; another said they walked in looking for a tiara and left with a whole experience. The shop has a way of making people feel like their boldest vision of themselves is not only possible but expected.

Why Bachelorette Groups Love It

Fifi's works for a bachelorette group because it does something most New Orleans activities don't: it makes everyone the main character for a few minutes. The group comes in as themselves and leaves as whoever they decided to be in that dressing room. The bride gets her moment. Everyone else gets theirs too. And the shop is built for photos — there are spots throughout the space that were made for exactly this kind of content.

The range of the visit adapts naturally to the group. Some come in for a quick accessory stop and end up staying an hour. Some come in specifically for custom orders. Some just want to try on the most outrageous wigs they can find and document every moment of it. Fifi's accommodates all three.


For groups celebrating in New Orleans — a city that has always understood that dressing up is a way of participating in something larger than yourself — 934 Royal Street is a stop that earns its place on the itinerary.

👉 Book Fifi's Custom Wigs on Batch

Party planning

all in one place

4.8

700k

parties planned

Build a shared
itinerary

for everyone to follow

Book exciting
experiences

for your group

Launch group
polls & chat

with your crew

Keep track of
expenses

among the group

Build a shared itinerary

for everyone to follow

Party planning

all in one place

4.8

700k

parties planned

Get the app

Book exciting experiences

for your group

Party planning

all in one place

4.8

700k

parties planned

Get the app

Party planning

all in one place

Launch group polls & chat

with your crew

Party planning

all in one place

4.8

700k

parties planned

Get the app

Party planning

all in one place

Keep track of expenses

among the group

Party planning

all in one place

4.8

700k

parties planned

Get the app

Party planning

all in one place

No items found.
No items found.
Bachelorette party planning made easy.
BACH is the #1 app for bachelorette party planning and booking experiences.
Browse Experiences
Bachelorette party planning made easy.
BACH is the #1 app for bachelorette party planning and booking experiences.
Browse Experiences
Want 10% off your booking?
Get the App
Your dream party awaits. Take a peek…
Browse experiences